BuyMeOnce is turning Black Friday Green
On Black Friday 2017, BuyMeOnce is partnering with Friends of the Earth, a leading environmental charity, to say no to rampant consumerism. This year, we pledge to donate 100% of our revenue on 24th November 2017 to Friends of the Earth. We’re turning Black Friday green!
Black Friday represents an enforced love-in for churned out, disposable and discount products. Where’s the love? We believe that every purchase should be considered for long-term value. A home should be mindfully curated. It needn’t be filled with junk.
We’re not acting alone. Standing alongside us are companies that dare to be different. The Green Friday Friends. These are companies that work hard to promote mindful purchases of long-lasting and sustainable products.
Each of the companies listed at the end of the page has pledged to give some or all of their Black Friday revenue to the cause. By keeping the doors open, we’re allowing customers to go about their shopping as they normally might. By forgoing any financial gain, we’re taking a clear step away from the feeding frenzy that Black Friday has become.
Why Friends of the Earth?
Friends of the Earth are an incredible international organisation that have been a voice for the environment since their establishment in 1971. With the help of loving volunteers and communities, Friends of the Earth seek to raise awareness about deep-seeded environmental issues, such as climate change, industrial pollution and fracking.
Recently, they have begun to cast their gaze on consumerism and how the pace of consumption has wrought havoc on our planet. Landfills overflow with cheap, throwaway items, taking up covetable space and inflicting damage on our ecosystems. The #GreenFridayFriends campaign signals Friends of the Earth’s resolve to address the environmental concerns surrounding product consumption.
What can I do?
If you’re a company that makes sustainable, durable products or one that promotes mindful consumption, you can get on board with the campaign! You can decide exactly how much you’re prepared give. BuyMeOnce is giving 100%. Get in touch with us to find out more.
If you’re a customer, we need you to help spread the word, and petition your favourite companies to join arms with us in friendship. It doesn’t matter if they are a BuyMeOnce brand, so long as they’re honest and sustainability conscious. You can also choose to opt out of the major bulk-obsessed Black Friday campaigns, and help force a change in the type of products demanded.This year I'm opting out of Black Friday. It's time that companies take a stand against the feeding frenzy.Click To Tweet