Not only do we love Aveda’s natural products, but we also love Aveda’s ethos to give back to the earth and its communities. They support communities through various initiatives such as purchasing handmade paper from Nepal and supporting the Yawanawa people who grow their ingredients. Aveda’s commitment to environmental sustainability is also impressive: they were the first beauty company to use 100% wind power and 100% post-consumer recycled PET bottles and jars. They're also cruelty-free and have never tested on animals. In an industry renowned for animal testing and industrial pollution, Aveda is leading the way with their BuyMeOnce-approved practices.
The Shampure Shampoo is a great daily shampoo that cleanses and fortifies hair, fragrantly infused with 25 pure flower and plant essences such as certified organic lavender, petitgrain and ylang ylang. Active ingredients like rosemary and lavender are added for their antiseptic and soothing properties as well as cleansing morikue™ protein from the Peruvian rainforest.
Capacity: 8.5 oz.
Ingredients: Rosemary and lavender, morikue™ protein
Other information: Suitable for all hair types